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Consumer Behaviour: Consumers' Attitude Toward Social Media Advertising and Purchase Intentions

Consumer Behaviour: Consumers' Attitude Toward Social Media Advertising and Purchase Intentions


₹ 985


  • Author(s): Dr. Manish Dhingra and Dr. Vaishali Dhingra
  • ISBN: 978-93-91538-27-9
  • Publisher: AkiNik Publications
  • Language: English
  • Pages: 206
  • Publication Year: 2021
  • Binding: Paperback
  • DOI: https://doi.org/10.22271/ed.book.1413
  • Seller: AkiNik Publications

Price Details
Amount₹ 985

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Payable Amount₹ 985